Top 5 reasons to recommend static website for your clients
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You can create websites in two different ways.
Dynamic websites - Uses server technologies (such as PHP, Django) to dynamically build a webpage right when a user visits the page. Dynamic websites rely on content management systems for managing site content, eg: Wordpress, Drupal, Ghost
Why should you recommend a static Website for clients?
Dynamic websites are great if you’re building a huge complex site with a lot of pages and content. However if you’re dealing with small business clients you can recommend a static website because you’re going to deal with 5 - 8 pages at max.
Wait But why static?
Speed is everything these days. The absence of a middleman/database makes the static site much more speedy and easy to load. You can even achieve 98 - 100% performance for static websites.
According to research by Neil Patel, about 47% of people expect the website to load within 2 seconds, and nearly 40% of people will no longer wait for the website to load for more than 5 seconds. Hence, getting a static website also helps in getting more traffic by reducing abandonment rate caused due to slow loading.
A report by WP WhiteSecurity states that about 70% of WordPress sites are at risk of getting hacked by malicious hackers because of lack of maintenance and upgrading. Ugh, scary.
3) Cost Effective Development, So hosting
For small businesses, static websites may be a perfect choice for getting an online presence with a limited budget for marketing since building static websites don't involve external database handling and CMS like WordPress or Joomla in static website development.
Static websites have basic HTML files which require less space making the hosting of these websites cheaper to that of dynamic websites. Thanks to Netlify / Vercel platforms, they’ve made static website hosting simple, secure, reliable and super fast. You can even start for free to get started.
4) Ease of functionality & design control
You can write your own code to create the exact functionality & design that you require. You don’t need to work with the limitations of a pre-programmed plug in. Images / HTML elements can be modified to any size or shape that depends on the look you are looking for.
Handling massive traffic on a dynamic website might be a tedious process as it requires complex code playing / infra management on the server. Basic static websites with HTML files can be easily scaled up by just increasing the bandwidth.
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